5 Free Marketing Tools from Google You Need to Know About
September 28, 2012
With more than 1 billion search queries submitted to Google every day, Google houses a lot of data. Luckily for marketers, Google offers some great tools that provide access to this data. And they are free! Check out these five helpful tools: 1. Google Trends Google Trends is a helpful tool that allows you to see […]
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11 Industry Leading Mobile Websites And Why They Work
August 30, 2012
In the U.S., 50% of all cell phones are smartphones. Yet even with half the market accessing the web from a cell phone, mobile optimized sites are not as frequent as you might think. There are still even more sites that are not only not mobile optimized, but are completely unusable on a mobile device. […]
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Resources and Rules For Web Typography Newbies
August 10, 2012
It’s been only in very recent times that typography on the web has opened up to more than just web safe fonts. With new (and many times free) web fonts gaining in popularity, web typography is becoming a lot more interesting – and challenging. To navigate the world of web typography, keep these two guidelines […]
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6 Rules Every Minimalist Web Designer Should Live By
May 28, 2012
Mies van der Rohe is famous for the applying his motto “less is more” to design in architecture. Since his time, designers of all types have adopted and applied the same mentality to their work. Let’s look at how can we apply this “less is more” principle to web design. It’s important to remember that […]
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Six Rule-Breaking Websites That Defy The Design Grid
May 10, 2012
Having a solid grid system is foundational to good design – web or otherwise. The grid was first widely recognized in the 1950s when the International Typographic Style, or Swiss Style, was adopted by many designers. “The grid system is an aid, not a guarantee. It permits a number of possible uses and each designer […]
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Tired of Lorem Ipsum? Check Out These 12 Hilarious Image and Text Placeholders
March 30, 2012
Lorem ipsum can get a little boring if you use placeholder text often. And why fill your beautiful site with boring grey boxes when you’re waiting on images from a client? Try one of these hilarious (and not always client appropriate) alternatives for image and text placeholders! 1. Bacon Ipsum (baconipsum.com) Every cut of meat […]
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3 Ways Color Gives Meaning To Design
March 13, 2012
Color is one of the most important design elements, if not the most important. Research from the Institute for Color Research reveals people make a subconscious judgment about an environment or product within 90 seconds of initial viewing, and between 62% and 90% of that assessment is based on color alone. Whether intentional or not, colors give […]
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How to Create Remarkable Websites For Boring Products
March 5, 2012
It’s easy to develop a remarkable web design to showcase the latest Apple product. Ok, not easy, but easier than developing a remarkable website for a plumber or an office supply company. The difference is the product. When the product itself is remarkable, the design follows. But most web design projects don’t involve remarkable products. […]
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8 Typography Design Elements To Consider for Print & Web Design
January 24, 2012
Typography is a fundamental principle of good design. Whether you’re designing for print or the web, good typography helps balance the visual structure of your design between the content and the visuals. Apply these eight elements of typography to make sure your viewer can navigate through your content the way you’ve intended. 1. Color Contrast […]
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